DigiBC is where creativity and technology meet.

DigiBC is the Creative Technology Industry Association of British Columbia.

We aim to make British Columbia the world’s leading center for creative technology, ensuring that creative tech is a cornerstone in the broader technology & media ecosystem, and that the sector grows and thrives for current and future generations.

Our Members

As a registered non-profit organization, we work on behalf of our member companies and stakeholders, which include video game, animation, VFX and XR companies, along with post-secondary and service organizations that comprise British Columbia’s creative technology ecosystem.

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THE WORK WE DO

Our vision is to make British Columbia the creative technology capital of Canada and a global leader in animation, video games, VFX, and XR.

Our work focuses on these four pillars.

• Jobs

  Working on behalf of member organizations, DigiBC engages stakeholders in creative technology to identify opportunities and navigate challenges, foster homegrown creativity and entrepreneurship, and attract world-class projects and investment to BC, enabling a strong and resilient sector for generations to come.

• Talent

  We ensure that our industry has the talent it needs to to thrive. DigiBC consults with post-secondary institutions on curriculum design, advocates for work-integrated-learning opportunities and subsidies, and delivers programs to help students in BC understand the range of career opportunities in creative tech.

• Diversity

  We prioritize equity, diversity, and inclusion (EDI) by collaborating with underrepresented groups, supporting EDI-focused programs, and offering resources and training to our members.A signatory to the Government of Canada’s 50-30 challenge, Digi prioritizes the representation and inclusion of diverse groups within our workplace and board of directors.

• Community

  DigiBC is committed to developing and contributing to a vibrant creative technology community in BC. We provide opportunities for people in our sector to meet, learn from, and grow with one another. We create and participate in a range of local and international events including roundtables on relevant issues, job fairs, trade missions, professional development seminars, and networking events.

THE HISTORY OF DIGIBC

Founded in 1997 under the name New Media BC, DigiBC has been working for more than 25 years to nurture and support the creative technology industry in British Columbia.

Initially, DigiBC was focused on creating a unified voice for the industry, advocating for policy changes, and providing networking opportunities for professionals. Over the years, we’re proud to have evolved to represent a broad spectrum of creative technology sectors, including video games, animation, visual effects (VFX), and virtual/augmented reality (VR/AR).

Our Impact

DigiBC, a registered non-profit organization, has played an important role in the development and success of BC’s creative technology sector through various initiatives and achievements, including:

• Advocating for the IDMTC

  Our work has included successfully lobbying for the Interactive Digital Media Tax Credit (IDMTC) in 2010, and expanding that program in years since to foster growth and innovation within the creative technology sector. This tax credit continues to support BC creative tech companies producing world-class interactive digital media products including video games, educational software, and interactive applications. The program has significantly impacted the creative tech industry in BC by increasing investment and growth in our creative tech sector; boosting job creation by making it more affordable for companies to develop new projects; contributing to innovation and development; and enhancing our global competitiveness. It has also provided countless smaller companies with the necessary support to compete with larger firms, promoting diversity and innovation within the industry. On March 4, 2025, the B.C. government made the IDMTC permanent and increased it from 17.5% to 25% starting September 2025.

• Community Building in Creative Tech

  DigiBC organizes and facilitates events, conferences, and networking opportunities that foster collaboration and knowledge sharing among industry professionals. We have contributed to initiatives such as Signals, the Vancouver International Film Festival (VIFF) Immersed, the BCTECH Summit, and the Game Design Expo–to name a few. We are proud to continue our work to create a strong sense of community and to facilitate partnerships that drive innovation and business growth in creative tech.

• Educational Partnerships and Workforce Development

  DigiBC has worked closely with educational institutions such as Emily Carr, UBC, SFU, BCIT, Capilano University, and the Centre for Digital Media over the years to help bridge the gap between academia and the creative tech industry. We’ve worked to align curricula with industry needs and to develop successful specialized training programs and internships to promote career development in our sector.

• Support for Startups and SMEs

  Through our many initiatives such as mentorship programs, funding support, and business development resources, DigiBC is proud to have provided crucial support for numerous BC startups and small-to-medium enterprises (SMEs). We believe that our work has helped enable these companies to scale their operations, innovate, and compete globally, contributing to the diversity and dynamism of BC’s creative tech ecosystem.

• Celebrating BC as a Global Hub for Creative Tech

  As passionate champions of creative tech in BC, we have, throughout our history, celebrated British Columbia as a leading destination for digital media and creative technology on the global stage. Our work has attracted investment and talent to BC, justly enhancing our province’s reputation as well as our competitiveness in the global market.

  At DigiBC we know that there is power and impact in working together. And we firmly believe that it is the collective responsibility of those currently in this amazing industry sector to help grow it further, ‘paying it forward’ for the benefit of smaller companies, and ultimately future generations of company owners and employees.

1. March 4, 2025

   BC IDMTC Made Permanent & Increased to 25% (Starting Sep 1/2025)

2. May 27, 2024

   Launch of DigiBC Work Placement Pilot Program

3. September 18, 2023

   Science World Creative Tech Gallery Launches

4. April 20, 2023

   Growth Strategy for BC's Creative Tech Talent Pipeline Report Released

5. March 29, 2023

   Creative XR in BC Research Report Released

6. March 16, 2023

   BC IDMTC Gets Renewed

7. October 1, 2022

   Signals Expo Launches

8. April 28, 2021

   Creative Tech Benchmarking Report Released

9. June 28, 2019

   Research Partnership

10. October 24, 2018

    Extensions & New Initiatives

11. June 24, 2015

    BC IDMTC Tax Credit Extension

12. April 24, 2010

    Legislative Success: BC IDMTC

13. January 24, 2009

    Merger & Renaming

14. January 1, 1997

    Founding: New Media BC

Organization & Board of Directors

DigiBC’s Board of Directors comprises up to 15 industry leaders. The Games Group (led by Jeanne-Marie Owens, Critical Path Games), Animation & VFX Group (led by Sarah NcNair, Disney Animation), Game Founders Group (led by Carolina Ellis, Tidepool Games), and HR Group (led by Dana Ramnarine, Rhum.hr & Steph de Groot, SkyBox Labs) were formed to provide additional support for these sectors.